1. Strictly follow the Terms of Service Google Adsense. You will always earn more revenue from Adsense by playing it clean and ensure your account will not be blocked or banned.
2. Never modify the Google Adsense HTML code! If have problems embedding Adsense code in your WordPress or Blogger template, take help of the Adsense support forums or send an email to your Adsense account manager.
3. Never ask your friends or visitors to click on your Google ads. Google takes click fraud very seriously!! Do not include incentives of any kind on your site for users to click on your ads. Don’t label Google ads with text other than “sponsored links” or “advertisements”.
4. Don’t click on your own ads! Google is much smarter than you think and can discover invalid clicks through IP addresses, site navigation patterns, etc. If you working on a new design for your site, avoid reloading your pages (with Adsense) excessively. You can turn off AdSense temporarily and avoid invalid CPM impressions. Or you can use the unofficial Google Adsense Sandbox Tool that is accessible from Firefox, IE and other browsers to see what kind of Google ads will be served based on content (website address URL) or keywords.
5. Don’t place ads in pop-up windows. With the new AdSense policy change, you can probably place ads on 404 pages. Check with the AdSense support team.
6. Don’t start a “adsense asbestos” or “home equity loan rates” website merely to make money from accidental clicks. You will never make money out these Made for Adsense websites. Instead, write on topics what you are passionate about. Don’t waste your money on high-paying adsense keywords lists.
7. Stay away from AdSense Adwords arbitrage.
8. Don’t places images next to Google ads as that will invite a permanent ban to your AdSense account.
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